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Drone & Camera

Analysis of China’s drone and imaging industry, covering consumer drones, industrial UAVs, cameras, and imaging technologies. This section examines export markets, regulation, and competitive positioning of Chinese manufacturers.

DJI's New Avata 360 Drone Leaked, Featuring 8K Panoramic and FPV Modes

Leaked promotional images have revealed a new hybrid drone from DJI Technology, the Avata 360, which combines 8K panoramic video capabilities with traditional first-person view (FPV) flight. The images, first published in a report by Dronexl, suggest the new model is aimed at delivering versatility in the consumer drone

DJI Osmo Pocket 4 Launch Expected in December with Major Hardware Upgrades

DJI is reportedly preparing to unveil its next-generation handheld gimbal camera, the Osmo Pocket 4, marking the first update to the product line in over two years, according to recent leaks from industry sources. According to reports published by Chinese tech outlet IT Home on November 12, 2025, citing

D-Robotics Enters Consumer Drone Market with AI Chip in New Antigravity A1

D-Robotics is entering the consumer drone market by supplying the core processing unit for the new Antigravity A1, a panoramic drone launched by a team backed by Shenzhen Arashi Vision, widely known as Insta360. The move marks D-Robotics' first commercial application in consumer drones and a significant

Insta360 Revenue Surges 93% as Pricing War with DJI Expands Camera Market

Insta360 posted a 93% year-on-year revenue increase in the third quarter of 2025, demonstrating resilience against aggressive price competition from DJI in the panoramic camera market. The Chinese company's quarterly revenue reached RMB 2.94 billion ($410 million), accelerating from a 62% growth rate in the

DJI to Launch Osmo Action 6 on November 13 with Professional-Grade Imaging Capabilities

Chinese drone and camera manufacturer DJI Innovation Technology Co., Ltd. (大疆创新科技有限公司) is preparing to unveil its next-generation action camera with significantly enhanced specifications targeting professional content creators, according to a media report. According to a report published by Chinese technology outlet Guanghe Pixel on November 4, 2025, the Osmo

DJI's Imaging Empire: How the Drone Giant Is Redefining Handheld Camera Markets

DJI, the world's dominant drone manufacturer, is systematically transforming the consumer imaging landscape through strategic product expansion that leverages its core technology advantages. The company's recent 90-day capture of 43% global market share in panoramic cameras—reaching 49% in China's e-commerce channels—

DJI Unveils Neo 2 Compact Drone with Full Obstacle Avoidance Starting at RMB 1,499

DJI launched the second generation of its ultra-portable Neo drone on October 30, 2025, introducing significant upgrades while maintaining an accessible price point of RMB 1,499 (US$206) for the base model. The DJI Neo 2 represents a substantial improvement over its predecessor, featuring a dual-axis gimbal

Insta360 Unveils X4 Air, World's Lightest 8K 360-Degree Camera

Arashi Vision, operating under the Insta360 brand, launched its latest 360-degree camera, the X4 Air, on October 28. Weighing just 165 grams, the device is positioned as the lightest 8K panoramic camera currently available, targeting vlog creators, families, and outdoor enthusiasts seeking a versatile recording solution. The X4 Air

DJI Captures Nearly 70% of Global Action Camera Market, Challenges GoPro Dominance

DJI has overtaken GoPro to become the world's leading action camera manufacturer, commanding 66% of global market share by the third quarter of 2025, according to a report released by management consultancy firm Chanson & Co. on October 27, 2025. The market research reveals a dramatic shift in

Insta360 Maker Arashi Vision to Launch Panoramic Drone Amid Soaring R&D Costs

Arashi Vision, the company behind the Insta360 camera brand, reported a 92.64% surge in third-quarter revenue for 2025, driven by new product launches and market expansion. However, a sharp increase in research and development expenditure caused net profit to decline. The imaging technology firm announced that its revenue